In business, every detail sends a message.
And, often the most impactful opportunities lie in the smallest details of the work.
These moments are when trust is earned, respect is granted, and loyalty sparks.
Every company has holes, gaps, problems, and misalignments.
Large ones and small ones.
Most companies have so many gaps that it feels daunting and overwhelming to begin to tackle them.
But, getting the big things right often lies in fixing the small things.
Correct a few of the small things, and the big things tend to fall in line.
One by one.
Because, the details are everything.
Great business exists in the smallest details.
In fact, there is no detail to small.